Interviews
George Northwood Chopping Through The Industry
Jemima Hunter
June 2, 2021
Prestigious hair stylist, George Northwood, known for his timeless quirky haircuts and iconic fashion editorials, has been nominated twice for British Vogue’s Beauty Awards for his healthy hair brand ‘Unpolluted.’
The forty-three-year-old always dreamt of being a hairdresser since adolescence, inspired by his grandmother’s occupation, as well as his sister who worked as a colourist. ‘I was always interested in hair from a young age. ‘I used to play pretend hairdressers in my parent’s loft as a child.’ Twenty years ago, the Bristol raised stylist launched into the hairdressing industry when he stumbled upon a job.
Northwood eventually moved to London and quickly got involved in the hair scene, working for some of the most reputable salons and clients. After years of hard work and practice, Northwood is now devoted to creating unique and inspiring looks for customers including Alexa Chung, Rosie Huntington-Whitely and Megan Markle. ‘Classic, modern, sometimes quirky, I like to mix high end with high street.’
In 2014, the hair stylist, launched the George Northwood Salon, in the heart of London after receiving countless satisfactory feedback from former celebrity clients. Since 2007, Northwood has not only proceeded to please customers with his feathering and effortlessly iconic techniques, but he has now created a new hair range to help detox any unnecessary product build up. ‘They’re straight-talking products that combine my 20 years of expertise, offering luxury results at high street prices.’
This successful entrepreneur and supreme stylist is constantly evolving, improving techniques and creating original looks to start trends. ‘I took part in a three-day Afro Hair Styling Course at the brilliant Kevin Fortune Hair Styling Academy in London in order to diversify my skill set and understand a broader spectrum of hair textures.’
Northwood believes the key to success in the industry is ‘say yes to everything when you’re starting out in your career, but as you progress, start to be selective and strategic.’
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